7 trade shows that influence the consumer goods market

Are you an entrepreneur or a creator wanting to showcase your products to the industry? Are you a buyer, looking to find a new product your customers will enjoy? If that is the case, then you already know the importance of trade shows.

In this article we will take a look at some of the major trade shows to attend in the Gifts and Premium industry.

Visitors at the Ambiente trade show in Frankfurt.

Maison & Objet

Paris, France. 18-23 January 2018 / 7-11 October 2018

Since its creation in 1995, the biannual trade show has become one of the most renowned in the industry, with 3,000 exhibitors and 70,000 visitors in 2017. Focused on modern and avant-garde design, it is the perfect opportunity to show off your high-end Household products and preview the latest trends in the industry.

Ambiente Frankfurt

Frankfurt, Germany, 9-13 February 2018

While taking a wider approach in terms of product categories, Ambiente remains no less focused on original design than Maison & Objet. This year, 4,000 exhibitors showcased their products in front of 135,000 buyers. If you’re focusing on the European Markets, don’t miss this event!

Hong Kong Gifts and Premium Fair

Hong Kong, 27-30 April 2018

It is the premier Asian trade show focused on the industry of Gifts and Premium, with 4,300 exhibitors and 47,000 visitors. If you’re a buyer and are looking to source new products from China, Korea and other Asian countries, this is the fair to attend.

Shenzhen Gift & Home Fair

Shenzhen, China. 25-28 April 2018

If you want to discover and meet new Chinese manufacturers, the Shenzhen Gift & Home fair is a good choice. Thanks to its rapid growth, last year it attracted 153,000 visitors and 5,300 exhibitors, showcasing a variety of Gift and Household products.


Hong Kong, 20-23 October 2018 (First Phase)

Established in 2003, it labels itself as the leading global sourcing event, with 37,000 visitors in 2017. MEGA SHOW is another great occasion to meet with a variety of Asian buyers or manufacturers. With 3,500 exhibitors, it is a good opportunity to discover new products and inspiration for a wide product range.


New York, USA. 3-7 February 2018 / 12-15 August 2018

NY NOW is the leading trade show for Household and Gift products in North America. If you’re interested in reaching out to North American customers and partners, NY NOW is the place to be.

Brand Licensing Europe

London, United Kingdom. 9-11 October 2018

Focused on licensed products, it is a good place to showcase your ability to develop and manufacture branded goods. Although the scale is smaller than other shows (280 exhibitors, 7,500 visitors) it is a great opportunity to meet with potential partners and create new commercial relationships.

Where to find us?

Those 7 trade shows will attract every major player in the industry and will help set the tone for the upcoming year. As such, Willtech Gift will be attending in order to showcase its latest products and meet with some of its partners.

The timeline above shows all the major trade shows of the year, you will find us at those colored in orange:

  • Shenzhen Gift & Home Fair. 25-28 April 2018. Booth # 5D15.
  • Hong Kong Gifts & Premium Fair. 27-30 April 2018. Booth # 1B B23.
  • Hong Kong MEGA SHOW. 20-23 October 2018 and 27-29 October 2018.

Willtech Gift has been specializing in the manufacturing of novelty stationery products and gift products under the name Colormotion for over 30 years. Today it is known as one of leading companies in the industry. Knowing the power and importance of trade fairs, we participate in different local and international events in order to promote our Novelty products as well as our expertise in manufacturing Decorated Household products.

We will be glad to meet you during those events! Let us know if you would like to set up a meeting!

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